Singularly focused on results
Industry experience & knowledge
Incomparable service & integrity

Mercury’s primary focus is
on making our customers successful. In a direct response world that demands a commitment to standout creative, media precision, excellent campaign management and actionable analytics, our entire business is built on delivering superior performance. We lead the direct response industry with our CPA For TV campaign approach, system development, database analytics and proprietary optimization tools. Mercury’s strategic approach to response planning, data segmentation and performance buying gives our clients real market advantage and significant bottom-line benefits.

Mercury has over 20 years experience marketing some of the most successful direct response products, bringing our expertise to hundreds of high-performing brands across every imaginable category. With our unsurpassed industry knowledge, we can provide insight into every aspect of the DR business.  Mercury knows what works and what doesn’t, which is why leading marketers put their trust in us.

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At Mercury, we prize our service and reputation. Our culture is built on integrity, and on being responsive, responsible and respectful in a partnership with each of our clients. We have the most experienced customer service and buying group in the industry.



When you work with Mercury, you can be confident that
you are working with the
most trusted name in direct response—The Performance Agency.